Why PR?

“Quotes”
On the Importance of PR

“If I was down to the last dollar of my marketing budget I’d spend it on PR!” – Bill Gates

“Historically, PR, Marketing and Advertising budgets are the first to be cut; however, that could be one of the first mistakes a business makes in an economic crisis.” – CBSMarketwatch

“Nobody counts the number of ads you run; they just remember the impression you make.” – Bill Bernbach, advertising pioneer and founder of DDB

“There is no such thing as bad publicity except your own obituary.” – Brendan Behanv

“Publicity is absolutely critical. A good PR story is infinitely more effective than a front page ad.” – Richard Branson

“The media’s the most powerful entity on earth. They have the power to make the innocent guilty and to make the guilty innocent, and that’s power.” – Malcolm X

“Public relations are a key component of any operation in this day of instant communications and rightly inquisitive citizens.”  – Alvin Adams

“If you don’t tell your story, someone else will.” – Unknown

 

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